You are currently browsing the archives for the Pop category.


Archive for the ‘Pop’ Category

Malicious Advertising

Five dice

Advertising is a necessary irritant in the world today. You can not drive a car down the street without seeing an ad, either a billboard suspended trapped on a road or a large poster on the side of a bus. If you enter a mall, no matter where you look, you see a screen of some sort. Even the tables in the food court now have ads embedded in them, and on my last trip to Melbourne I noticed that contain flat screen televisions in the tables, extensive business experience, began offering her food. If you jump over the Internet, you have to deal with pop-ups and banners, with some advertising agencies, unscrupulous enough to write malicious code that the company is integrated into your computer, you still get the pop -ups, even if you are not on the original site.

In the past, pop-ups and banners were quite easy with the right software installed (incidentally, I’m the only pop-ups, pop-ups tremendously fun place to advertise?) In order to avoid, but the software now The developers have worked their way around this little problem. The solution was simple: sell advertising space in the software, not only on its website.

As much as I want to complain about this new idea, it comes with a large head. These days, not all shareware applications fall after a period of limited use, or having to constantly remind you to register. Have ads of application software developers with the necessary financial means to live, but leaves the user without having to pay for it, to use the software. It ends up being in the best interest of the developer to ensure that the user use the software as long as possible to continue, because it means more sales. I think it was a brilliant idea, and I fully support until the construction is not blocking pop-ups started in the software.

The game world is in stock and what could be positive or negative. The Internet provides the functionality for games to constantly update the virtual world with new billboards, television, clothing and other and keep the content fresh and current offers. Seen from advertising, is a great idea is that people are always immersed less time watching television and more time in virtual worlds. The interactive nature of the ads means they remain in the mind of a player much longer than the TV ad break that can be left simply ignored or avoided. Game developers, on the other side now have an additional source of income means more risks without fear of losing money.

Advertising in games is not the creation of a new idea, the soft drink ’7-Up ‘a game many years ago as a “cold spot”, the player controlling a red dot with sunglasses in the search had to collect 7-Up logo. The game was very solid, so that players enjoy the game while continuing to deliver your message. I played for a long time as a child, but I still remember what was fun and that’s exactly what products they are pushing. Pepsi released a Playstation game called ‘Pepsi Man’ that run a collection blue and white striped superhero Pepsi cans in question. Red Bull into the game “Wipeout”, with banners “Red Bull” and a loading screen with the words “Increasing the reaction time with Red Bull.” ‘Worms 3D’ featured Red Bull as a power. “Crazy Taxi ‘had customers jump in a taxi and players shout” Take me to KFC! “or use one of the many other places in the game under license. “True Crime” had characters ‘Puma’ dress, with the main character changes his times of several teams during the game. So far, I’ve always thought the ads were fun and games, as it does not interfere with the play of the game, I was all for it. However, there are new ideas that are apparently changing her mind.

The main problem I have with ads in games now is the same as my problem with pay-TV. They bombed a lot of money for a product (new games sold for over U.S. $ 50.00) and still receive the ads. If developers start flooding my entertainment with advertising, I would see a significant drop in the prices of the games.

The other big problem is that of spyware. Until now, spyware has of the existence of hate. This malicious software digs into your system and collects information about you: your surfing habits of Internet, the contents of your hard drive (s) and blocked ports, even available on your computer. This led to the need to load a system with anti-spyware programs to run alongside the murderers pop-up, antivirus programs, firewalls, registry guards and protective measures taken everything else to be paranoid PC users executed. Now, paradoxically, someone had the “brilliant” idea of ??building spyware into software and games in particular.

In the future, games have a high price for it sit there in the background monitoring, watching his every move virtual paid. Then you can target ads to you, most likely due to the influence on the contents of your hard drive or your Internet browsing habits. The best part is that once installed on “OK” and the software is legitimate, and they have agreed for them to access information about you. Many software products already have clauses in their license agreements for the user by developers to collect ‘anonymous information to provide the customer a better experience. ” The other part of what bothers me is that I have my computer connected to the Internet and chew through my download limit just a single player game play.

Ultimately, I think there is way to advertise in today’s world should be avoided. When implemented in software and games was simply the next logical step. I think I will look for cracks in the “ad blocker” inevitable that I imagine will appear shortly after the introduction of large advertising in the gaming industry is discharged, but I believe that with appropriate tact and respect for privacy, advertising could be a positive addition to the interactive experience.